# Outpost & Co.

> A husband-and-wife website studio in San Clemente, California. We find great local businesses that don't have a website, build them one that matches their five-star reviews, and deliver it finished: live in 24 hours, owned outright by the business. Aaron Lieber, a filmmaker and designer whose work includes NFLPA, Asics, and Bethany Hamilton, builds every site; Dana runs the studio day to day.

## What we sell
- **Launch, $497 one time:** the finished custom website. Own domain, live in 24 hours, free hosting forever, click-to-call, quote form that texts the owner directly. The buyer owns everything: domain, design, content.
- **Command, $997 one time:** everything in Launch, plus a branded editing dashboard (change text, photos, and hours yourself, or type what you want changed and it happens) plus the full SEO and AI Search layer: structured data, sitemap, FAQ markup, llms.txt, and AI-crawler access so Google, ChatGPT, and Perplexity can find and cite the business.
- **Care, $49/month:** all updates handled, domain renewal included. Cancel anytime.
- **On-Call, $95/hour:** pay-as-you-go changes.

## Key facts
- Location: San Clemente, California. Serving California local businesses.
- Guarantee: full refund within 14 days of launch, no questions.
- Contact: dana@outpostandco.com (hello@outpostandco.com for billing and receipts)
- Typical buyer: a local service business (detailing, landscaping, trades) with excellent Google reviews and no real website.
- How it usually starts: we build the site first and send the owner a live preview link. If they love it, they buy it on the spot.

## Why businesses buy
- 46% of Google searches are local; 28% of local searches end in a purchase within 24 hours.
- 84% of consumers see a business with a real website as more credible than social media alone.
- AI search referrals grew roughly 700% in 2025; Command sites are built to be readable and citable by those engines.